Our why

At Wet Leopard, we're on a mission to revolutionize the world of sun-conscious swimwear for women! Our goal is to bring you fashion and function that protects your skin from the sun's harmful rays. We started with a vision of creating something truly unique, a swimwear line tailored to the unique curves of the female form.

Growing up around Sydney's stunning beaches of Bondi and Clovelly Beach, I spent my days basking in the sun and ocean. As I matured, I came to understand the importance of protecting my skin from damaging UV rays. Rash guards seemed like the perfect solution, but I felt frumpy and concealed under their bland designs.

In 2016, I embarked on an adventure to find the ultimate rash guard. I wanted something that was both fashionable and supportive for my 10EE bust, but every option left me feeling squished or uncomfortable. I yearned for a rash guard that offered the same support as my underwire bra, so I could feel confident and unstoppable, whether I was running on the beach or surfing the waves. I envisioned a rash guard that was just as beautiful as a swimsuit, made from sustainable fabrics and available in a range of colors and prints that were bold and adventurous.

And that's where Wet Leopard came to life! After realizing I was not alone in my quest for a supportive and stylish rash guard, I founded a brand that would transform sun-conscious swimwear for women. Our objective is to bring you swimwear that is not only functional but also exciting, empowering you to feel confident and unstoppable in your own skin. So whether you're into active seaside watersports or holidaying by the pool (or both like me), we've got you covered, and supported, in bold and beautiful style!

Innovation and design

Indulge in the ultimate fashion experience with Wet Leopard, the woman-owned business that understands the struggle of finding swimwear that looks and feels good. With four years of research, we've revolutionized the game by creating the first-ever rash guard with built-in underwire support, tailored to your bra-size, earning us patents in the US and Australia.

Our swimsuits embody luxury, with a sculptured underwire corset bodice, glossy zippers, and bespoke French seams, crafted from sustainable performance fabrics. Every size is designed with a choice of bust cups (B to G), so every woman feels confident and supported.

With a fit customized to your unique body shape, our swimsuits are functional art. Join the revolution and bask in the sun with confidence and comfort, knowing you're protected and supported in style.

Say goodbye to mundane swimwear and hello to sun-conscious fashion with Wet Leopard. Get ready to feel confident, comfortable, and beautiful in the sun.

U.S. PATENT 10238154

AUST PATENT 2016247626

Read our WOMEN ADVENTURES & SKIN HEALTH journals below
with personal stories, facts, tips & advice for young women.


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